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to everyone who joined us at

Few Shots

Why Cakes & Bakes

We are One of the UK’s Fastest Growing Cake Brands!

At Cakes & Bakes® we pride ourselves on creating high quality, great tasting cakes and savoury products that meet our customers’ demand for celebration cakes and sweet treats.

Our cakes are baked to our own recipe to create that unique taste our customers have come to recognise as the Cakes & Bakes® experience. That, coupled with our exceptional level of customer service and dedication to strict operational standards, is why we stand out from our competitors. Everything we do is geared toward making it easy for all our franchisees to replicate the same standards wherever they are.

With our brand positioned at its most opportune period for growth, this is an exciting time to join us. We offer massive opportunity for growth as we continue to develop our brand as a leading provider of celebration cakes for all occasions in the UK.

20+ Stores in UK

100+ Items Available

Same Day Delivery

Why Franchise?

Franchising is a fantastic way to boost your income whilst being your own boss. With Cakes & Bakes® you can be sure that we will be with you every step of the way helping you to build a profitable business alongside our already established and successful brand.

Lack of Time?

Few opportunities offer the flexibility of running your own business. The Cakes & Bakes franchise allows you to set your own hours and work around family commitments. Build the life you deserve!

Lack of Money?

We have built some excellent relationships with the major lenders who will support potential franchisees with their initial franchise fee, subject to their normal lending criteria. We are more than happy to put you in touch with our contacts at the banks, who can answer any of your questions.

Do I Need Experience?

Initial training is comprehensive and time will be spent ensuring that you will be able to manage your own Cakes & Bakes® business.

How do I Make Money?

You will be given the tools to operate your business from the outset, which means you have the freedom to reach your potential when you start your business.

Our Franchises

  • Cakes & Bakes® Standard

    This franchise model allows you to take orders for decorative cakes in your local area. We will supply the baked sponges and all of the ingredients so you will be able to decorate your customer’s cakes to perfection, whatever the occasion!

    Perfect for:

    High streets, small towns and town squares.

  • Cakes & Bakes® Kiosk

    Cake connoisseurs can grab a gift or bite to eat on the-go. Our Cakes & Bakes® kiosk is perfect for shopping centres, food halls. A Cakes & Bakes® Kiosk is only available with Standard franchise.

    Perfect for:

    High footfall areas such as shopping centres and food halls.

The Opportunity

With a Cakes & Bakes® franchise you will be able to benefit from our marketing activities and receive training, advice and support to manage and run your own high street Cakes & Bakes® shop. Build and grow a profitable business without having to start from scratch or go it alone. Much of the legwork has already been done for you plus you’ll be given plenty of support to get you up and running as soon as possible.

Your Role

You have the opportunity to own your own Cakes & Bakes® business in your chosen territory. You will be providing our delicious and freshly made cakes to your customers. We will supply baked sponges and all ingredients; your role will involve decorating and finishing your customer’s cakes.

Our Role

We will provide you with all of the necessary tools to help you launch your Cakes & Bakes® business with confidence. This will include materials, equipment, help with fittingout your premises and much more!

Training & Support

Comprehensive training will be provided at the start of your franchise journey to help get you up to speed with how we operate as well as our systems, policies and procedures. You will also receive continued support from our head office team throughout the life of your Cakes & Bakes® franchise.


Marketing materials will be provided including support with marketing, social media and with your initial launch to spread the word about your new Cakes & Bakes® business.

Your Franchise Benefits

The rights to own and operate a Cakes & Bakes® franchise, to use the trademarks and trade name, in a defined territory, for a period of 5 years or 10 years for a Regional Development Franchise.

  • Full initial training
  • On-territory training
  • Franchise operations manual
  • Launch marketing and PR package
  • Fully equipped retail shop fit (turnkey)
  • Initial cake stock
  • External bespoke Cakes & Bakes® signage


Every franchise launch is unique and individual, we will work with you to get you up and running as quickly as possible. All our initial training is done on a one-to-one basis and this enables you to get your Cakes & Bakes® business off the ground.

As soon as we have met you will be provided with a confidential Franchise Information Memorandum amongst many other important pieces of information. The FIM comprises of a detailed three-year franchise business plan that provides full revenue, expenditure and profit and loss information.

Of course! We would expect nothing less. The FIM provided at our first face-to-face meeting contains much of our reference material, but we are happy to provide further information that you require in order that you can make an informed decision.

Yes, you can (on the terms set out in our Franchise Agreement including our approval of the purchaser as a new franchisee). This is generally why most of us start a business in the first place. Should you decide at some point to retire or move on, our franchise agreement is for five years; you therefore have an asset that is resaleable at a premium price.

We have built some excellent relationships with the major lenders who will support potential franchisees with their initial franchise fee, subject to their normal lending criteria. We are more than happy to put you in touch with our contacts at the banks who will be happy to answer any of your questions. Of particular importance to those establishing a Cakes & Bakes franchise, we have a loan facility in place with The Start Up Loans Company. This is a UK government lending initiative where new start franchises can borrow unsecured and at a low rate of interest up to £25,000 for the purchase and establishment of the business. Additional funding is available as required.

Contact Us Today For Franchise Related Enquiries

Our Dedicated Business Support Team.





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